The Publishers Association of the Philippines, Inc. (PAPI) announced last week the holding of the 2012 Midyear Media Conference, Awards Presentation and election of officers on June 23, 2012 at the Makati Sports Club, Makati City, Mr. Johnny P. Dayang, PAPI president, announced.
With the theme “Shaping the Future of News Publishing in the Philippines”, the forthcoming event will bring together community, provincial and regional newspaper publishers, editors, media practitioners and press freedom advocates to tackle the problems and challenges confronting the publishing industry and to learn new ideas, concepts, measures, latest methods and applications, and best practices which help boost sustainable media growth through increase viability and profit.
The topics for discussion in the media event include 1) Taking news publishing to the next level; 2) Drawing revenues in print and digital media; 3) Role and impact of technology in today’s competitive media market; 4) Innovative editorial products which create new revenue streams; 5) The future of newspaper advertising; 6) Reinventing the newspaper for the digital era; 7) Global media trends; 8) Investigative journalism and media credibility in the countryside; 9) New business models for news; 10) Managing the news room in the Social Media era; 11) Strategies that generate On-Line ads revenue; and, 12) New press technology: Fighting decline in print circulation.
The executive session of publishers and editors will focus on today’s various socio-politico-economic and environmental issues and concerns like the looming energy crises, rising poverty, environmental degradation, graft and corruption in the government service, increasing lawlessness, unemployment, civil unrest and other pressing issues that should be brought to the fore by the working press for the public to know and the government to address.
The highlight of the event will be the presentation of awards to outstanding advocates of press freedom, outstanding national and local officials, newspaper publishers, and media practitioners in the national and regional levels for their valuable contributions to the media industry and national welfare and interest.
The one day affair will be capped by the election of 2012 PAPI officers and a dinner fellowship and awards presentation.
Some 300 publishers, editors, journalists in various fields, including those in broadcast, print, digital governance and press freedom advocates are expected to attend. /MP
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