SMART Leads 2008
Ati-Atihan Celebration
Ati-Atihan Celebration
Sen. Mar Roxas poses with Ati-Atihan revelers in front of the Smart Buddy booth during the Sadsad. Smart is one of the sponsors of the 2008 Ati-Atihan Festival.
PBB Sensation Jon Avila poses with the Smart Team led by Finnie Bonifacio, Manager for Mainstream Events.
Governor Carlito S. Marquez joins the Smart Sadsad Contingent. It is composed of employees, subdealers and retailers of Koks de Kalibo owned by Bors and Nemia Abella led by Ting T. Jimenez, Smart Head of Sales and Distribution (5th from l.), Arlene S. Sison, Smart Regional Sales Manager (7th from l.), Jovel T. dela Cruz, Smart Distributor Business Manager (8th from l.).
The Ati-Atihan 2008 was more festive and vibrant as leading wireless services provider, Smart Communications, Inc. (SMART) brought an array of fiesta specials and surprises to Kalibo revelers.
In celebration of the Ati-Atihan, SMART offered All Text 20, a text innovation that gives great value for text. For P20, subscribers enjoy as low as P0.20 per text for 1 day. The special offering comes with 100 text messages: 90 Smart-to-Smart messages, and 10 text messages to other networks. Stay connected with your friends while walking the streets of Kalibo and dancing to the beat of the Ati-Atihan.
For the duration of the festival, SMART Buddy subscribers in Kalibo may also enjoy the special P1-per-minute call rate, to any Smart subscriber anywhere in the Philippines. This special rate will apply after the third minute of every call. To experience this special rate, SMART Buddy subscribers simply have to dial *900.
SMART will also offer the BYAHE subscription, a special Value-Added Service that will capture the essence and revelry of the Ati-Atihan Festival and other festivities that pay homage to the Holy Child. This service allows subscribers to receive text messages or MMS downloads on some of the Philippines ’ most celebrated festivals, as well as major tourist destinations all over the country. To avail of the service, key-in BYAHE (for SMS) or MBYAHE (for MMS) and send to 286. The service is available on a three-times-a-week subscription for P5/MMS and via daily subscription for only P2.50/SMS. Make sure your cellphone’s MMS settings are activated to avail of the BYAHE MMS service. Simply text SETto 211 (example: SET N6630 for Nokia 6630). MMS settings should be saved upon download.
Last weekend, SMART heats up Kalibo street life with an exciting array of entertainment events including street dancing at the much-awaited Sadsad, premium giveaways, henna tattoo services, and Smart Bro Demo booths. A special Smart Bro Ati-Atihan package includes free usage for an additional month for every one-year Smart Bro subscription booked during the Ati-Atihan festival. Smart Bro is the revolutionary high-speed wireless broadband Internet service offered by SMART’s subsidiary, Smart Broadband, Inc.
A highlight of the Ati-Atihan weekend was the SMART Grand Pasaeamat Night sa Ati-Atihan 2008 over at Magsaysay Park. It featured popular bands like Imago and Sandwich . PBB sensations Saicy Aguila and Jon Avila graced the affair. Free concert tickets were given away to the first 200 subscribers to purchase SMART Buddy SIMs bundled with P30 worth of load.
As part of its thrust to support the Kalibo community, SMART provided a First Aid Station in partnership with the Philippine National Red Cross which was manned by First Aid-trained SMART employees. The provisioning for First Aid stations at major festivals has been an annual tradition for SMART to make the fiesta experience safer and more enjoyable for all participants. The Smart-Red Cross First Aid station made its debut in Kalibo this year, to complement the 10 Smart Booths provision to serve as police outposts along the Ati-Atihan parade route.
With all of these services, specials and surprises, SMART indeed enhanced the fiesta experience at the Ati-Atihan! Hala Bira!
About SMART
Smart Communications, Inc. is the Philippines’ leading wireless services provider with over 30 million subscribers on its GSM network as of December 2007. Of its total subscriber base, over 20 million subscribers are served under the brands Smart Buddy, Smart Gold and Smart Infinity. In addition, over 9 million subscribers are served through its subsidiary, Pilipino Telephone Corp., under the brand Talk ‘N Text.
SMART has built a reputation for innovation, having introduced world-first wireless data services, including mobile commerce services such as Smart Money, Smart Load and Smart Padala. SMART also offers a 3G service, Smart 3G.
SMART’s subsidiary, Smart Broadband, Inc. offers the revolutionary high-speed wireless broadband Internet service, Smart Bro. SMART is a wholly-owned subsidiary of the Philippines’ leading telecommunications carrier, the Philippine Long Distance Telephone Company. /MP
For the duration of the festival, SMART Buddy subscribers in Kalibo may also enjoy the special P1-per-minute call rate, to any Smart subscriber anywhere in the Philippines. This special rate will apply after the third minute of every call. To experience this special rate, SMART Buddy subscribers simply have to dial *900
SMART will also offer the BYAHE subscription, a special Value-Added Service that will capture the essence and revelry of the Ati-Atihan Festival and other festivities that pay homage to the Holy Child. This service allows subscribers to receive text messages or MMS downloads on some of the Philippines ’ most celebrated festivals, as well as major tourist destinations all over the country. To avail of the service, key-in BYAHE (for SMS) or MBYAHE (for MMS) and send to 286. The service is available on a three-times-a-week subscription for P5/MMS and via daily subscription for only P2.50/SMS. Make sure your cellphone’s MMS settings are activated to avail of the BYAHE MMS service. Simply text SET
Last weekend, SMART heats up Kalibo street life with an exciting array of entertainment events including street dancing at the much-awaited Sadsad, premium giveaways, henna tattoo services, and Smart Bro Demo booths. A special Smart Bro Ati-Atihan package includes free usage for an additional month for every one-year Smart Bro subscription booked during the Ati-Atihan festival. Smart Bro is the revolutionary high-speed wireless broadband Internet service offered by SMART’s subsidiary, Smart Broadband, Inc.
A highlight of the Ati-Atihan weekend was the SMART Grand Pasaeamat Night sa Ati-Atihan 2008 over at Magsaysay Park. It featured popular bands like Imago and Sandwich . PBB sensations Saicy Aguila and Jon Avila graced the affair. Free concert tickets were given away to the first 200 subscribers to purchase SMART Buddy SIMs bundled with P30 worth of load.
As part of its thrust to support the Kalibo community, SMART provided a First Aid Station in partnership with the Philippine National Red Cross which was manned by First Aid-trained SMART employees. The provisioning for First Aid stations at major festivals has been an annual tradition for SMART to make the fiesta experience safer and more enjoyable for all participants. The Smart-Red Cross First Aid station made its debut in Kalibo this year, to complement the 10 Smart Booths provision to serve as police outposts along the Ati-Atihan parade route.
With all of these services, specials and surprises, SMART indeed enhanced the fiesta experience at the Ati-Atihan! Hala Bira!
About SMART
Smart Communications, Inc. is the Philippines’ leading wireless services provider with over 30 million subscribers on its GSM network as of December 2007. Of its total subscriber base, over 20 million subscribers are served under the brands Smart Buddy, Smart Gold and Smart Infinity. In addition, over 9 million subscribers are served through its subsidiary, Pilipino Telephone Corp., under the brand Talk ‘N Text.
SMART has built a reputation for innovation, having introduced world-first wireless data services, including mobile commerce services such as Smart Money, Smart Load and Smart Padala. SMART also offers a 3G service, Smart 3G.
SMART’s subsidiary, Smart Broadband, Inc. offers the revolutionary high-speed wireless broadband Internet service, Smart Bro. SMART is a wholly-owned subsidiary of the Philippines’ leading telecommunications carrier, the Philippine Long Distance Telephone Company. /MP
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