Friday, October 27, 2006

Media Gab To Showcase Tourist Spots, Aklanon Hospitality

By Boy Ryan Zabal

All roads lead to the first-ever Aklan Media Summit on October 26 to 29 organized by the Publishers Association of the Philippines Inc. (PAPI) and the provincial government of Aklan.
PAPI President Juan "Johnny" Dayang said "the four-day event is a showcase of the tourism and hospitality of Aklanons to some 200 delegates and guests from as far as the provinces of Mindanao and Northern Luzon."
Aklan organizers have scheduled a seminar on ethics, broadcasting and a strategic communications management and public relations seminar workshop for public information officers, and a forum on investment opportunities of Aklan.
Dayang said the provincial government led by Gov. Carlito S. Marquez, Vice Gov. Ronquillo C. Tolentino, Aklan Cong. Florencio T. Miraflores, Kalibo Mayor Raymar A. Rebaldo and Malay Mayor Ceciron Cawaling have signified their support as media partners of the summit.
With the theme, "The Role of the Press in Spotlighting Investment Opportunities in Aklan," PAPI is also conducting an exclusive seminar on communications management for information officers and public affairs executives by veteran public relation practitioners at the Aklan Training Center, Old Buswang, Kalibo, and at the island resort of Boracay on October 28.
"The eco-tourism potentials of Nabas, Tangalan, Kalibo and Libacao should be prioritized by the government, aside from the world’s beach destination of Boracay," said Dayang, a native of Aklan.
The town of Kalibo boasts of Manggad of Kalibo, the Bakhawan Eco-park and the Ati-Atihan Festival. The eco-town of Tangalan has dive sites and the Jawili Falls while the eastern town of Libacao is famous for mountain trekking and water sports.
"The media summit here in Aklan could be the biggest gathering of media personalities with Kalibo and the Boracay Island as hosts," Dayang said.

Hereunder is the tentative schedule of activities during the Aklan Media Summit:

Date: October 26, 27, 28, 29, 2006
Venues: Gov. Corazon L. Cabagnot Memorial Center, Kalibo, Aklan; Boracay Terraces, Boracay Island, Malay, Aklan; Sampaguita Garden Resort, New Washington, Aklan
TENTATIVE SCHEDULE OF ACTIVITIES
Theme: "THE ROLE OF THE PRESS IN SPOTLIGHTING INVESTMENT OPPORTUNITIES IN AKLAN"
Day One
October 26, 2006, Thursday
1:00 p.m. to 2:00 p.m. - Arrival of delegates, registration, billeting arrangements
2:00 p.m. to 3:00 p.m. - OPENING CEREMONIES
Opening Remarks - Mr. Juan P. Dayang, PAPI President
Welcome Address - Hon. Raymar A. Rebaldo, Mayor, Kalibo
Address - Hon. Ronquillo C. Tolentino, Vice Governor of Aklan;
Convenor, Aklan Media Summit 2006
Address - Mr. Roy Mabasa, National Press Club (NPC) President
Keynote Address - Hon. Ronaldo V. Puno, Secretary, DILG
- Hon. Emmanuel PiƱol, Governor of North Cotabato
3:00 p.m. to 7:00 p.m. - journalism seminar on ethics, libel and broadcasting
Resource Speakers: - Mr. Fred G. Gabot, Senior Editor, Manila Bulletin
- Mr. Danny Fajardo, Publisher, Panay News
- Dr. Romeo Barrios, Pamantasan ng Maynila
- Mr. Jun Velasco, Manila Bulletin
- Mr. Primo Esleyer, Negros Press Club
- Atty. Toto Causing, Lawyer-Journalist
- Atty. Bernardo Calibo, Director, National Police Commission
7:00 to 10:00 - FELLOWSHIP and CULTURAL PRESENTATION
Guest Speaker - Assemblyman Jose T. Tumbokon, chairman Kasangga sa Kaunlaran, Inc.
Special Awards - Roman A. De la Cruz (Award of Recognition)
Selmar S. Maribojo (Posthumos Award)
Day Two
October 27, 2006, Friday
8;00 a.m. to 12:00 nn. - INVESTMENT FORUM
Theme: "The Role of the Press in Spotlighting Investment Opportunities in Aklan"
Keynote Speaker - Hon. CARLITO S. MARQUEZ, Governor of Aklan Province
12:00 p.m. to 2:00 p.m. Lunch
Speaker
2:00 p.m. to 3:00 p.m.
Guest Speaker: - Hon. Joeben T. Miraflores, Rep., Lone District of Aklan
3:00 p.m. to 5:00 p.m. - FREE TIME
5:00 p.m. to 8:00 p.m. - Dinner
Guest Speaker - Hon. Carissa Cruz, Under-Secretary, DTI
Day Three
October 28, 2006, Saturday
8:00 a.m. to 12:00 nn.
Guest Speaker - Mr. Nicasio Alcantara, President/CEO, Petron Corporation
- Plenary Session and Adoption of Resolutions
- Mr. Danny Fajardo, PAPI Vice President for Visayas, Presiding
- Gen. Roberto T. Lastimoso, General Manager, Metro Rail transit
12:00 nn. to 1:00 p.m. - Lunch and Departure for Boracay Island
4:00 p.m. to 7:00 p.m. - Free Time
7:00 to 10:00 p.m. - Dinner
Welcome Address
Opening Remarks - Hon. Ceciron Cawaling
Mayor, Malay, Aklan
Guest Speaker - Hon. Cecile Guidote-Alvarez, Presidential Adviser on Culture and Executive Director, NCAA
Guest Speaker - Hon. Ace Durano, Secretary, DOT
Guest Speaker - Hon. Hermogenes Ebdane, Jr., Secretary, DPWH
Day four
October 29, 2006, Sunday
8:00 a.m. to 10:00 p.m. - Free Time for Boracay Tour
Courtesy of Mayor Ceciron Cawaling
10:00 a.m. - Checkout Time and Departure to Kalibo
12:30 p.m. - Arrival and Lunch, Bakhawan Eco Park
2:00 p.m. to 6:00 p.m. - Kalibo Tour, Courtesy of Kalibo Mayor Raymar A. Rebaldo
Atty. Allen S. Quimpo, President, NVC, Kalibo, Aklan
6:00 p.m. to 7:00 p.m. - Free Time

C L O S I N G C E R E M O N Y
Sampaguita Garden Resort, New Washington, Aklan
7:00 p.m. to 10:00 p.m. - Conferment of Awards and Farewell Party:
- Hon. Gov. Lito Marquez for Good Governance
- Hon. Vice Gov. Kel Tolentino for Outstanding Media Leadership
- Hon. Cong. Joeben T. Miraflores for Award of Recognition
- Hon. Allen S. Quimpo, President - (Service Award)
Northwestern Visayan Colleges, Kalibo, Aklan
Guest of Honor & Speakers. . .
E X C L U S I V E
Day Three
October 28, 2006, Saturday
8:00 a.m. to 12:00 nn. - Strategic Communications Management Seminar
TOPICS
1) Crisis management; 2) crisis team; 3) shaping public opinion; 4) real value of communication management and public relation; 5) developing integrated communication program; 6) creative manner of dealing with critical issues; 7) selling candidates; and many more issues confronting communications and public relations practitioners.
Resource Persons: - Mr. Wisnton A. Marbella, Public Relations Society of the Philippines (PRSP)
- Mr. Ernesto Banawis, PR Consultant
- Mr. Jose C. Policarpio
12:00 noon - Lunch
12:00 nn. 0 1:00 p.m. - trip to Boracay
4:00 p.m. – 6:00 p.m. - Strategic Communication Management Seminar
(Continuation)
6:00 p.m. – 6:45 p.m. - Distribution of Certificates and Closing Ceremonies
(Boracay Terrace) /MP mailto:madyaas_pen@yahoo.com

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